Our Story
At Purpose Built, we believe in harnessing the power of storytelling to drive real-world change.
Founded by Adam Laister, wildlife and conservation filmmaker with 10 years of experience in high-end broadcast documentaries, his journey began with a desire to forge a new path.
During his career, Adam has worked with renowned networks like the BBC, Netflix and National Geographic, creating visually stunning content that captivates audiences.
However, he realised that while television excels at entertaining, it often falls short in making a lasting impact. This growing awareness sparked a passion for deeper, purpose-driven storytelling - stories that don’t just entertain but inspire action and awareness.
With a degree in Environmental Science, Adam wanted to utilise his knowledge and combined skill set to create films that inspire change, to tell the stories which don't fit into the usual TV remit.
Purpose Built began with a question:
What if the kind of films that move people in cinemas could also move them to take action?
After many years producing award-winning documentaries, we’ve seen how powerful honest storytelling can be. We’ve filmed with activists, frontline workers, and everyday heroes - always aiming to go deeper than surface-level storytelling.
Now, we use that experience to help charities, ethical brands, and purpose-driven organisations connect with their audiences in a meaningful way. Not with spin. Not with slogans. Just real stories, well told.
Meet the Team
Adam Laister
Founder and Director of Photography
Adam has a background in adventure and wildlife filmmaking, capturing footage for major broadcasters, working on flagship productions such as Blue Planet 3. His expertise spans across various camera systems, ranging from gimbals to underwater cinematography, aerial, long-lens, time-lapse, and the raw authenticity of handheld filming. He has a strong sense for composition and is always seeking new ways to tell a story with advancements of modern technology. Having filmed all over the globe, he thrives working in remote and challenging environments, but is just as happy filming in some woods or a wetland in the UK!
Nick Jones
Art Director and Camera Operator
Nick is a passionate and commercially driven creative with unwavering commitment to precision, consistency, and execution. With a Specialism in TV pitch deck design over the past 7 years and over 20 years of combined professional experience in design, film, animation, identity, print, digital and social for global brands. Nick thrives working on multiple projects, collaborating with colleagues and adjacent teams to present a full range of solutions. Personal ethos to push boundaries, crafting ideas into strategic and purposeful content. Award winning filmmaker, commercial diver and drone pilot, he has worked on development and productions for BBC, Sky, Netflix, Prime, Nat Geo and more.
Joey Haines
Development Producer and Self shooting PD
Joey is an award winning filmmaker with strong editorial instincts and technical expertise. He is highly skilled in developing stories that meet client and channel needs, Joey has delivered content for major broadcasters and brands across linear and digital. He's known for clear communication and strong relationships with contributors and talent, Joey brings creativity, insight, and reliability to every production.
Georgie Maw Warner
Rewilding Partner & On-Screen Collaborator
Georgie has a background in conservation biology and is currently rewilding her farm, just outside Bath, Somerset. She is passionate about nature restoration and this has connected her to many others on a similar journey. Her ambition is to visit other sites across the UK and further afield, to tell their story, learn more about the great work they are doing and the schemes they are using which can aid landowners to increase the biodiversity of their land, while maintaining a functioning farm.
See more about her work at
Wonderful Wild West
Our Recent Work
Filmed over two days with Kirsty Elwood, an artist making beautiful, joyful pieces of art from driftwood collected near her home in Cornwall. We talked to Kirsty about art, the ocean - and slowing down.
We've been working with Langford Veterinary Services (Small animal Hospital) and the University of Bristol on a monthly basis to showcase the incredible work they do in caring for animals and teaching the next generation of veterinarians. Part of a series of films.
Cotswold Fayre are a B-Corp distributing food and drink made with passion and care for the planet. We stopped by their suppliers conference earlier this year to find out more.
We accompanied NGO Ocean charity OCEANA for their groundbreaking campaign in London back in 2024